Opening a martial arts school? Here’s some thoughts on change fer ya….

157
157

Opening a martial arts school? Here’s some thoughts on change fer ya….

Can’t change this:

Population

I know of schools in towns as small as 2,000 people (Rob Pushard in Maine!, Sarah Burkel in Wisconsin) that are successful, but that of course ain’t the norm. The fact is more people=more chances to enroll more people into your school. But…there’s also the fact that more people=more MA schools. Would you rather open in a city of 100,000 with 12 schools or in a city 25,000 and you’re the only show in town?

Median Household Income

As much as we know the value of great martial arts classes, the fact is it’s paid for with discretionary income (not like After School or Summer Camp) and if people have to choose between keeping the lights on or paying for karate lessons, karate’s coming in second (I know some schools in Utah, low income and everybody has 8 kids, though sell!)

Competition

Here’s one for you: The better you are, the less you think about the competition. The biggest danger of competition is them screwing up and giving martial arts a bad name. But if you’re a start-up and looking to build, you probably don’t want to open in Issaquah, Washington since the population is only 37,000 and Randy Holeman has a 1000 of’em in his school….

Ya can change this:

Work ethic

Call it work ethic, self-discipline or passion, but you’re going to need to bust your ass to get to the top of the mountain, and there will be a thousand little friggin’ problems and challenges trying to stop you every inch of the way. Success is for bad-asses, if you’re not one, then go to work for one.

Reputation

Any business model can work for a while, even bad ones. If you live in a big enough market, or one that has a high enough move rate, then maybe bad service (think airport food and prices) will work. But if you run a poor service business, abuse students through building and  levering relationships for the sole purpose of running cashouts, it will catch up to you, and it should.

Focus

There’s around 15,000 schools in the US, and I swear half of them are consultants. Hell, There’s people with schools in their basements teaching people how to run schools. So if you jump on every new shiny program that comes out (think fat guys teaching fitness kickboxing and promising people they’ll lose weight…) then you never going to stay focused long enough to be successful, and yes, I was one of those fat guys teaching kickboxing...was being the optimal word here…

So. What’s the point here? If you’re going to open up a martial arts school, you have lots of options for places to open, find a good one. And if your town has few people and those people are broke, you’re going to need to manage your expectations, or you could just become a consultant….

SHARE
Previous articleFishing For A Mentor…?
Next articleThe CC’s part #1
I’ve dedicated myself to finding and sharing the ways and means to balance success and personal goals; learning to “play to your strengths” and follow your heart. And the journey has been truly amazing.

157 COMMENTS

  1. I’m curious to find out what blog system you have been utilizing?
    I’m having some minor security problems with my latest website and
    I would like to find something more safeguarded.
    Do you have any suggestions?

  2. Youre so cool! I dont suppose Ive read anything like this before. So good to seek out any individual with some authentic ideas on this subject. realy thank you for starting this up. this web site is one thing that’s wanted on the web, somebody with a little originality. helpful job for bringing something new to the web!

  3. Aw, this was an incredibly good post. Spending some
    time and actual effort to generate a very good article… but what can I say… I put
    things off a whole lot and don’t seem to get nearly anything done.

  4. A formidable share, I simply given this onto a colleague who was doing just a little analysis on this. And he in reality bought me breakfast as a result of I discovered it for him.. smile. So let me reword that: Thnx for the treat! However yeah Thnkx for spending the time to debate this, I feel strongly about it and love studying extra on this topic. If possible, as you develop into expertise, would you mind updating your blog with more particulars? It’s extremely helpful for me. Large thumb up for this blog publish!

  5. Good day! Would you mind if I share your blog with my facebook group? There’s a lot of people that I think would really appreciate your content. Please let me know. Cheers

  6. I was wondering if you ever thought of changing the structure of your blog? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having one or two images. Maybe you could space it out better?

  7. Needed to send you this tiny observation just to thank you so much over again relating to the lovely ideas you have featured in this article. It has been simply unbelievably open-handed with you to present publicly all a few people could have offered for sale as an e book to help with making some profit for themselves, particularly seeing that you might well have done it in case you decided. Those secrets additionally worked to provide a fantastic way to recognize that some people have similar zeal just as my personal own to grasp very much more with regards to this condition. I think there are millions of more enjoyable periods up front for individuals who looked at your blog post.

  8. Amazing blog! Do you have any tips and hints for aspiring
    writers? I’m planning to start my own site soon but I’m a little lost
    on everything. Would you advise starting with a free platform like WordPress or go for a paid
    option? There are so many choices out there that I’m completely confused ..
    Any tips? Many thanks!

  9. Can I just say what a relief to discover a person that actually understands what they’re
    talking about on the web. You definitely know how to bring an issue to light and make
    it important. More and more people ought to look at this and understand this side of your
    story. I can’t believe you’re not more popular given that
    you surely possess the gift.

  10. Hey there! Quick question that’s entirely off topic.
    Do you know how to make your site mobile friendly? My web site looks weird when viewing from my iphone 4.
    I’m trying to find a template or plugin that might be
    able to correct this problem. If you have any suggestions, please share.
    Cheers!

  11. Hi there, i read your blog occasionally and i own a similar one and i
    was just wondering if you get a lot of spam remarks? If so how do
    you protect against it, any plugin or anything you can advise?

    I get so much lately it’s driving me insane so any
    assistance is very much appreciated.

  12. Good web site! I really love how it is easy on my eyes and the data are well written. I’m wondering how I could be notified when a new post has been made. I have subscribed to your RSS feed which must do the trick! Have a great day!

  13. There are definitely loads of details like that to take into consideration. That could be a great point to carry up. I supply the ideas above as normal inspiration but clearly there are questions like the one you carry up where a very powerful thing will likely be working in sincere good faith. I don?t know if best practices have emerged around things like that, however I am certain that your job is clearly recognized as a fair game. Each girls and boys really feel the affect of just a second’s pleasure, for the remainder of their lives.

  14. Heya i am for the first time here. I came across this board and I find It really useful & it helped me out a lot. I hope to give something back and aid others like you aided me.

  15. Thank you for any other informative site. Where else could I am
    getting that kind of information written in such a perfect means?
    I’ve a challenge that I’m just now operating on, and I have been at the glance
    out for such information.

  16. Have you ever considered about adding a little bit more than just your articles?
    I mean, what you say is important and all.
    But think of if you added some great graphics or videos to give your posts more, “pop”!
    Your content is excellent but with images and video clips, this site could certainly be one of the best
    in its niche. Fantastic blog!

  17. I was wondering if you ever considered changing the layout of your site?
    Its very well written; I love what youve got to say.
    But maybe you could a little more in the way of content so people could connect with it better.
    Youve got an awful lot of text for only having 1 or two images.
    Maybe you could space it out better?

  18. Hello there! This is kind of off topic but I need some guidance from an established blog. Is it hard to set up your own blog? I’m not very techincal but I can figure things out pretty quick. I’m thinking about creating my own but I’m not sure where to begin. Do you have any ideas or suggestions? Thank you

  19. I’m extremely inspired with your writing abilities and also with the format
    for your weblog. Is this a paid subject matter or did you modify it yourself?
    Either way stay up the nice quality writing, it is rare to
    look a great weblog like this one these days..

  20. Do you mind if I quote a few of your posts as long as I provide credit and sources back to your website?
    My blog site is in the very same area of interest as yours and my visitors would
    definitely benefit from some of the information you present here.
    Please let me know if this alright with you. Thank you!

  21. Thanks for the sensible critique. Me & my neighbor were just preparing to do a little research about this. We got a grab a book from our area library but I think I learned more clear from this post. I’m very glad to see such fantastic information being shared freely out there.

  22. With havin so much content do you ever run into any issues of plagorism or copyright infringement? My site has a lot of completely unique content I’ve either written myself or outsourced but it looks like a lot of it is popping it up all over the web without my authorization. Do you know any ways to help stop content from being stolen? I’d genuinely appreciate it.

  23. Have you ever thought about writing an e-book or guest authoring on other websites? I have a blog based upon on the same subjects you discuss and would love to have you share some stories/information. I know my audience would value your work. If you are even remotely interested, feel free to shoot me an e-mail.

  24. Someone essentially help to make seriously articles I would state. This is the very first time I frequented your website page and thus far? I amazed with the research you made to create this particular publish amazing. Wonderful job!

  25. I am commenting to let you understand what a incredible experience our daughter encountered reading your blog. She realized too many details, not to mention how it is like to possess an excellent helping character to make other folks without difficulty learn about specified complex topics. You undoubtedly surpassed our expected results. I appreciate you for displaying the useful, dependable, edifying and also cool tips on this topic to Ethel.

  26. Great blog! Is your theme custom made or did you download it from somewhere? A theme like yours with a few simple tweeks would really make my blog jump out. Please let me know where you got your theme. Thanks a lot

  27. Hello there! Quick question that’s entirely off topic. Do you know how to make your site mobile friendly? My weblog looks weird when viewing from my apple iphone. I’m trying to find a theme or plugin that might be able to correct this problem. If you have any suggestions, please share. Thank you!

  28. Does your blog have a contact page? I’m having problems locating it but, I’d like to send you an email. I’ve got some suggestions for your blog you might be interested in hearing. Either way, great site and I look forward to seeing it grow over time.

  29. I loved as much as you will obtain performed proper here. The cartoon is attractive, your authored subject matter stylish. nonetheless, you command get bought an impatience over that you want be turning in the following. in poor health surely come further beforehand again as exactly the same nearly very incessantly inside of case you protect this increase.

  30. Great beat ! I wish to apprentice while you amend your site, how could i subscribe for a blog website? The account aided me a acceptable deal. I had been a little bit acquainted of this your broadcast provided bright clear concept

  31. There are some attention-grabbing time limits on this article however I don’t know if I see all of them center to heart. There’s some validity however I’ll take maintain opinion till I look into it further. Good article , thanks and we want more! Added to FeedBurner as effectively

  32. With havin so much written content do you ever run into any problems of plagorism or copyright violation? My website has a lot of unique content I’ve either written myself or outsourced but it seems a lot of it is popping it up all over the internet without my agreement. Do you know any techniques to help prevent content from being ripped off? I’d truly appreciate it.

  33. I’m now not certain where you’re getting your info, however great topic.
    I needs to spend some time finding out much more or figuring out more.
    Thanks for wonderful info I used to be on the lookout for this info for
    my mission.

  34. I know this if off topic but I’m looking into starting my own weblog and was curious what all is needed to get set up? I’m assuming having a blog like yours would cost a pretty penny? I’m not very web savvy so I’m not 100 certain. Any recommendations or advice would be greatly appreciated. Kudos

  35. With havin so much content do you ever run into any problems of plagorism or copyright infringement? My blog has a lot of exclusive content I’ve either created myself or outsourced but it appears a lot of it is popping it up all over the web without my permission. Do you know any methods to help prevent content from being stolen? I’d genuinely appreciate it.

  36. Simply want to say your article is as astonishing. The clearness in your post is just excellent and i can assume you’re an expert on this subject. Well with your permission allow me to grab your RSS feed to keep updated with forthcoming post. Thanks a million and please continue the gratifying work.

  37. I intended to draft you the tiny note to finally thank you very much once again about the fantastic secrets you’ve shown in this case. It’s extremely open-handed of you giving freely what a number of us would have supplied for an e-book in order to make some dough on their own, precisely now that you could possibly have tried it if you considered necessary. Those things in addition acted to become fantastic way to comprehend other people have the same zeal the same as my own to learn way more on the topic of this condition. I’m certain there are lots of more pleasant occasions up front for folks who look into your website.

LEAVE A REPLY