Why do people enroll themselves or their children in our martial arts classes?
It’s simple: They want something.
They want more confidence.
They want more self-discipline.
They want better fitness.
They want more happiness.
They all want something.
And we are selling them the hope that we can give it to them.
So…do our classes reinforce that hope or ruin it?
Does your school show them a clear path to get what they want and what you promised?
The struggling school doesn’t. The successful schools do.